Baby Sleep, Uninterrupted.

Sleep support that helps babies fall asleep and stay asleep.

SHOP SHUSHIIE®

Baby Sleep, Uninterrupted.

Shushiie® helps babies fall asleep and stay asleep, with thoughtful, award-winning sound designed for the whole night.

SHOP SHUSHIIE® NOW

Shushiie is a baby sound machine designed to support calm, consistent sleep at bedtime, during naps, and through the night.

Designed to support sleep all night long

Most baby sleep support focuses on either helping babies fall asleep or keeping them asleep. But better sleep needs both.

Shushiie is designed to help babies settle at bedtime and keep sound consistent through the night, so sleep stays calm from start to finish.

Why Parents Choose Shushiie®

Shushiie® combines soothing sounds with thoughtful design to make bedtime simpler and nights longer.

Soothes Restless Nights

Babies settle quickly with our layered shush, lullaby and white noise system.

Scientifically Informed

Developed with paediatric input and based on proven sleep sound research.

Fits Seamlessly Into Family Life

Neutral, minimalist design looks at home in any nursery or bedroom.

Grows With Your Child

From newborn naps to bedtime stories, Shushiie also works as a Bluetooth speaker.

No Apps, No Fuss

No screens, no Wi-Fi, no complicated settings. Just the sounds babies need for better sleep.

Shushiie® in everyday life

From nurseries to hotel rooms, see how our Shushiie® baby sound machine is designed for calm nights from day one.


Why sound matters for sleep

Babies are highly sensitive to changes in sound as they fall asleep and while they sleep. When sound shifts or drops away, sleep often becomes lighter and more fragile.

Shushiie is designed around this, combining calming sounds to help babies settle, then maintaining steady sound to support deeper, more consistent sleep.

Shush: Recreates comforting rhythm of the womb
Lullaby: Gently lowers cortisol and cues rest
White Noise: Keeps your baby asleep longer
Curious how these sounds work together? Listen to the sounds Shushiie uses at different moments of sleep:

Shushiie®: Sleep Without the Struggle

The Premium Sound Machine for Babies

Beautifully minimalist, endlessly functional.

Shushiie® replaces three devices (a shusher, white noise machine, and Bluetooth speaker), and grows with your child.

AED499 / $129.00 USD

That's less than AED 2 or 35¢ per night for a year of better, deeper sleep.
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The 30-Day Sleep Promise

Try Shushiie® for 30 nights. If your family does not sleep better, return it for a full refund. No questions asked. Better sleep should be certain, not a gamble.

★ 5-Star Parent Reviews Paediatrician Approved 30 Day Money Back Guarantee

Why We Made Shushiie®

Bedtime felt endless. As a mother of two, I tried everything. Rocking, shushing, bouncing, juggling white noise machines and lullaby toys, using my phone for shushing sounds. Nothing worked well enough, and nothing freed me up.

Shushiie® was born from that exhaustion. I wanted one clever, beautiful device that could do the work of three gadgets, play the right mix of sounds, and finally make nights feel lighter and more peaceful.

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Frequently Asked Questions

Contact our friendly customer care team (hello@cotandcradle.com)

Shushiie® plays three soothing sounds: white noise, a lullaby, and a continuous 'shh' sound. You can mix and play these sounds simultaneously to create a calming environment for your baby.

No, Shushiie® is completely screen-free and wave-free. It operates independently without needing to connect to a smartphone or any other device, ensuring a safe and distraction-free environment for your baby.

Shushiie® has a long-lasting battery that provides between 30 and 48 hours of continuous play on a single charge, depending on how it is used. This ensures your baby can enjoy uninterrupted soothing sounds throughout the night.

Yes, Shushiie® is compact and lightweight - weighing just around 260g - making it easy to take with you on trips. It ensures your baby can enjoy the same soothing sounds, no matter where you are.